AI Insights · Timothy · July 2025
Top 5 Season Pass Games on iOS in the US - Q2 2025
Explore the performance of the top 5 season pass games on iOS in the US during Q2 2025, highlighting trends in downloads, revenue, and active users.
In the second quarter of 2025, several season pass games stood out on the iOS platform in the United States. Here's a detailed look at the top performers based on data from Sensor Tower.
Royal Match from Dream Games experienced a notable rise in weekly downloads, peaking at around 244.8K by late June. Revenue was consistently strong, reaching a high of approximately $12.1M in the final week of June. The game maintained a robust base of active users, fluctuating slightly around 3M throughout the quarter.
Candy Crush Saga by King showed a downward trend in weekly revenue, starting at about $9.8M and ending at $7.7M. Downloads also decreased over the quarter, from 97.4K to 73.5K. However, active users displayed some resilience, recovering to over 3M by the end of June.
Whiteout Survival by Century Games Pte. Ltd. had a mixed performance, with revenue peaking mid-quarter at $5.7M before declining to $4M. Downloads remained relatively stable, hovering around 100K to 135K. Active users reached a high of approximately 844.8K in mid-June before settling at 696K.
Township from Playrix experienced a decline in both revenue and downloads. Revenue fell from $4.3M to $3.4M, while downloads decreased from 222.2K to 170.3K. However, the game managed to maintain a steady active user base, closing the quarter with about 1.4M users.
Pokémon TCG Pocket by The Pokémon Company saw fluctuating revenue, with a notable spike to $7.1M in late April. Downloads varied, starting at 215.8K and ending at 119.9K. Active users declined from 2.8M to 2.2M over the quarter.
For more detailed insights and data, visit Sensor Tower.
